A global foundation focusing on transforming the specialty print and visual communications industry is seeking a Marketing Manager who will be responsible for the day-to-day delivery of omni-channel marketing activities for assigned client products and exhibitions.
Responsibilities:
- Campaign Management: Plan, execute, and manage end-to-end multi-channel marketing campaigns for multiple concurrent events within required timelines.
- Budgeting & ROI: Construct and manage product marketing budgets; oversee external agency performance and track KPIs to ensure strict ROI targets are met.
- Content & Branding: Create compelling marketing messages, copy, and value propositions targeted to specific audiences while ensuring adherence to brand guidelines.
- Analytics & Reporting: Monitor, optimize, and report on real-time and post-event campaign performance across all digital and offline channels.
- Internal Advisory: Advise internal colleagues on target audiences, ideal marketing mixes, and strategies to effectively drive registrations.
- Compliance & Sustainability: Adhere to company policies and actively contribute to sustainability performance in alignment with ISO 20121 (Clauses 7.2 and 7.3).
Minimum Requirements:- Education & Qualifications: Degree-level education (or equivalent) OR a recognized professional marketing qualification.
- Experience:
- Minimum of 3 years of successful experience creating and running B2B event marketing campaigns.
- Proven experience managing multiple campaigns concurrently using project management tools and techniques (e.g., Asana).
- Marketing & Technical Knowledge:
- Well-rounded knowledge of multi-channel and digital marketing channels.
- Proven experience setting up and running email automation (time/action-triggered campaigns).
- Strong understanding of web and graphics design principles, including experience with HTML, Photoshop, CMS, and Email Platforms (e.g., Force24).
- Proficiency in the Microsoft Office suite.
Benefits:- Competitive salary based on experience (salary can potentially be more based on experience/skills)
IF you meet the above requirements and want to make a career-changing move, apply today by emailing your CV to [Email Address Removed].com
Desired Skills:
- Marketing Manager
- Marketing Manager
- Marketing Manager