On Trade Sales Executive
Mid Career (2 - 4 yrs exp)Location: GqeberhaRegion: Eastern Cape
Job Description
Driving commercial performance and customer engagement by executing on-trade sales strategies, building influential trade relationships, and delivering impactful brand visibility.Key Duties and Responsibilities:
- Execute on-trade sales strategies.
- Build influential trade relationships.
- Deliver impactful brand visibility.
- Identify and implement new business opportunities.
- Optimize customer services.
- Formulate account reviews and plans.
- Manage and maintain assets.
- Plan, execute, and attend promotions and activations.
- Monitor competitor trends.
- Grow menu listings percentages of the brand portfolio.
- Build and maintain customer relationships.
- Increase the brands’ visibility in venues and outlets.
- Anticipate customer needs and develop solutions.
- Brief and train promoters on the brand guidelines.
- Monitor sales and depletions for the on-trade market.
Key Competencies:
- Sales/Marketing principles and practices.
- Tailored sales procedure principles.
- Manage execution standards.
- Knowledge of the liquor industry, particularly On-Trade.
- Able to build positive relationships.
- Ability to plan, negotiate, execute pouring contracts.
- Team player who can work independently.
- Presentation Skills.
- Self-Management Skills.
- Assertiveness.
- Attention to details.
- High energy levels and drive.
- Experienced driver with a Code 08.

Desired Skills:
- FMCG Sales
- On-Trade Sales
- Customer Relationship Management
- Business Development
- Sales & Negotiation
- Brand Activation
- -Market Development